Dan Kelly Email Address

Chief Information Officer

Road Runner Sports (RRS) is the leader in direct sales of running shoes, apparel, and accessories. Established in 1983 in Del Mar, California, RRS sells through channels such as direct mail, e-commerce, and retail. Road Runner Sports cares for over 3.5M runners and distributes running product to over 1,300,000 runners worldwide annually. RRS is the #1 running catalog and #1 e-commerce site for running products online with over 2.0 million visitors monthly to www.roadrunnersports.com. In addition, Road Runner Sports has created a highly successful women's fitness business titled Activa caring for the female fitness enthusiast. Known for their unique process of customer care and brand marketing, Road Runner Sports utilizes various successful marketing communications to drive customer loyalty, acquire new customers and retain current customers.

CHIEF INFORMATION & BUSINESS DEVELOPMENT EXECUTIVE Information Technology and Business executive with a well-documented track record of accomplishments and over 20 years of experience directing IT-enabled business solutions, infrastructure, and roadmaps that optimize the customer experience, reduce costs, and increase revenues for multi-channel retailers. A process-oriented leader whose ability to consistently create infrastructure and streamline operations, has resulted in significant cost savings, improved quality, and increased efficiency. Areas of Expertise Business Development - Cost Optimization - Technology Development - Cross-Channel Customer Experience - Ecommerce and POS Systems Implementation - Ecommerce Revenue Growth - IT Strategy - Project Management - Application Development Lifecycle - Systems Integration - Budget Management - Retail Marketing/Merchandising