Martha Harmon Email Address

Field Marketing Manager

Renaissance learning, Inc. (Renaissance) is a provider of cloud based assessment, teaching, and learning solutions. It provides computer based assessment technology for kindergarten to standard twelve students. The companys products include Assess, Teach and Learn. Its tools provide daily formative assessment and periodic progress-monitoring technology to improve the core curriculum, support differentiated instruction, and personalize practice in writing, reading and math. Renaissance learning tools are created and developed by researchers, educators, content area experts, technologists, and data scientists. The company distributes products to its customers across the world. It has presence in Europe and North America through its offices and subsidiaries. Renaissance is headquartered in Wisconsin, the US.

Experienced SaaS software marketing professional with excellent communication, writing, editing and proofreading skills. Expertise includes developing and managing marketing programs for partnerships, service offers, events and conferences, thought leadership, product launches and promotion, brand development and management. Experience with tactics including marketing automation, webinars, email campaigns, social media marketing, presentations, sales collateral, eBooks, white papers, web content, direct mail, advertising, PR, blogs and more.- 20 years in marketing and communications management for the SaaS/cloud software and B2B technology industries- Extensive experience developing and managing lead generation and sales acceleration programs- Proven collaborator, team leader and strong individual contributor with ability to multi-task and adapt in agile, dynamic environments- Analytical problem solver, adept at learning new technologies and creating processes for strategic project management- Technology Experience Includes: Salesforce, Marketo, Eloqua and WordPressSpecialties: Certified Hatha Yoga Instructor with experience leading Christian Yoga and traditional Hatha Yoga classes