John Charnovich Email Address

Chief Information Officer and Tech Innovator and Transformation and SAP and CPG and Retail and Supply Chain and Digital

Pure Fishing is among the world s largest fishing tackle companies. Its global manufacturing, sales and marketing organization includes more than 1,400 employees and six regional operating centers worldwide. The company s portfolio is comprised of leading tackle brands such as Abu Garcia, Berkley, Fenwick, Johnson, Mitchell, Red Wolf and Spider products. Pure Fishing is dedicated to helping anglers catch more fish. The company s mission resides in increasing the efficiency, diversity and profitability of fishing tackle distribution and to enhance the productivity of the worlds fishable waters. Pure Fishing is headquartered in Spirit Lake, Iowa, with products available at retail stores nationwide.

Passionate, High Energy and Execution oriented Sr. Technology Executive with significant Global and International responsibilities. Diversified experience leading innovative, entrepreneurial Enterprise Software, E-Commerce companies as well as Fortune 50 IT organizations across Supply Chain Intensive Consumer Goods, Retail, High Tech Electronics industries. Customer Centric approach to selling and deploying complex solutions and services, creating superior performance and driving business value and profitability.A strategic CIO and strong operating leader who creates strategy and vision aligned with the enterprise. Experience guiding companies;- High growth, M&A, spinoffs, turnarounds- Building high performance, responsive organizations - Reducing complexity and costs, optimize enterprise processes, create competitive advantagesP&L Leadership of On-Premise / 'SaaS' Software businesses across General Management, Professional Services, Product and Technology roles;- 5 company monetizations and exits up to $50M- Award winning and Industry 1st software patents, Intellectual Property and innovative products- Established an Offshore, 100 staff India Development CenterSpecialties: IT & Industry Solutions Thought LeadershipProfit & LossM&A, Spinoffs, VCs, ExitsTechnology Selection, Process Optimization, Transformations, Project LeadershipSupply Chain, Multi-Channel E-Commerce both B2B and B2CSaaS, Cloud ComputingERP - Microsoft AX, SAP, Oraclei2 Technologies, Manhattan, Salesforce, Trade Promotions, DemandwareInternational Expatriate (Lived in Netherlands 1992-1994)