Senior Director of CPG Marketing and E-Commerce
Since 1966, Peet's Coffee has offered superior coffees and teas by sourcing the best quality coffee beans and tea leaves in the world and adhering to strict high-quality and taste standards.
Innovative Marketing executive with comprehensive Marketing experience in Equity Building, Integrated Shopper Marketing and Promotions, Direct to Consumer, Luxury Goods Marketing , combined with P&L Management experience. My inquisitive nature & strong bias for action has helped me deliver change and continuous improvement to the businesses I have managed. Most importantly, I am a proven people leader with demonstrated success building and inspiring high performing teams. Specialties:- Development of Integrated Marketing Plans - Translating Insights to Action- Leading, Inspiring and Developing Teams- Portfolio Planning and Marketing Strategy - P&L Management- Direct to Consumer (retail, wine club & e-commerce)- Sales Management and Strategy
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