Director of Marketing Disney
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Having led Marketing and Sales operations for world-class organizations, I offer well rounded marketing knowledge that includes progressive branding and promotions to innovative interactive marketing and national partner development.My strong entrepreneurial skills partnered with my existing experience in brand development and relationship management have allowed me to achieve both organizational and personal goals. With the evolution of Digital Marketing I have applied these skills to focus on consumer engagement strategies and their impact on both B2B and B2C targets.Specialties: Affiliate Business Development, Direct Response Marketing,Global Internet Marketing Management/On line Marketing/Interactive Marketing/Integrated Marketing Communications for Business-to-Consumer (B2C),National Promotion and Partner Development, Strategic Alliance Marketing, Marketing Planning and Implementation, Category Marketing Optimization, Concept Development, Campaign Management, Email Marketing, Social CRM, Online Reputation Management, Social Media Lead Generation
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