Jennifer Smither Email Address
@oclc.org
Senior Product Marketing Analyst
OCLC Inc is an information technology services company which provides shared technology services, original research and community programs.
Accomplished and highly skilled storyteller with extensive experience developing creative concepts and curating marketing content. Enthusiastic and analytical thinker with excellent problem-solving and decision-making skills. Quick to understand technical and industry-specific information and convey ideas to build enthusiasm and interest with a general audience. Adept at generating brand and market positioning, creating engaging content that surpasses expectations, collaborating with cross-functional teams to achieve companywide goals, and evaluating usage metrics to identify and execute on opportunities. Able to resolve challenges with positivity, innovative solutions, strategies, and process improvements that increase efficiency and drive comprehensive ROI. Skilled negotiator and relationship manager who enjoys finding, developing, and building long term partnerships.
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