Director of Integrated Marketing, Social Responsibility
Founded in 1996, the Major League Soccer is a professional soccer league in the United States. The league works with a team of more than 125 players from over 45 countries. It conducts nearly 1,200 summer day camps and approximately 400 seasonal training programs. The Major League Soccer is structured as a single, limited liability company. The league has built the Columbus Crew Stadium, which has a seating capacity of up to 27,000 individuals. Its sponsors include American Airlines, Panasonic, adidas and Red Bull. The Major League Soccer s team includes Chicago Fire, Kansas City Wizards, New England Revolution and New York Red Bulls. It works in partnership with several corporations and sports marketing companies.
Experienced Marketing Executive with a proven track record of orchestrating innovative and integrated brand marketing campaigns. A specialist in developing marketing strategies for lead brands to activate renowned domestic and international sports and entertainment properties and athletes. Armed with deep experience in negotiating high profile sponsorship deals, conducting investment valuations in addition to a well-rounded understanding of global marketing strategy, promotions, sponsorship consulting, event management, consumer loyalty and B2B marketing, practiced in managing budgets and profit and loss statements.Proficient in communicating with and presenting to senior executive management teams and cross-functional departments. Able to demonstrate strong leadership with an understanding of global multi-cultural environments.
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