Rene Rached Email Address

Head of Acquisition Marketing

Medibank is an insurance company which specializes in Health Insurance, industry health services, travel health, travel insurance, pet insurance, life insurance, medical screening.

A marketing leader with 17+ years’ experience, I’ve successfully driven brand, customer acquisition, engagement and retention programs that are built on deep customer insights and data. This approach has generated business growth, deepened relationships and improved the experience of customers. I have a successful track record in marketing to both consumer and business customers within large service organisations. My career has provided me with extensive senior management presence. I have led large marketing teams of up to sixteen through strong leadership, clear strategy and vision, goal setting and coaching and I’m committed to seeing the people I lead achieve their goals and ambitions. KEY ACHIEVEMENTS - Grew revenue for large, complex businesses and delivered commercial results - Led the transformation of marketing via cultural change and built highly effective marketing teams - Influenced various business leaders to launch bold marketing campaigns - Marketing lead for major strategic x-sell program that drove market share to #1 KNOWN AND RESPECTED FOR - Putting customers at the heart of everything - Delivering strong results - Being authentic and speaking the truth