Chief Digital Officer
Leeds Building Society specializes in Mortgages, Savings & Investments, Insurance, and Financial Planning.
Proven business leader with 30yrs experience of driving a customer centric culture and compelling customer experiences, consumer and trade customer and marketing strategy, and extensive experience across online and offline channels in both private and public sector. Strategic development of channel shift; user experience; and performance measurement techniques Use of customer analytics to inform customer strategies and maximise performance An excellent communicator at all levels, able to develop co-operative relationships, motivate and influence both internally and externally Strong leadership skills illustrated by consistent delivery of challenging business objectives, driving cultural change and positive staff engagement scores Specialities: Culture change, Digital, communications, branding & identity, customer experience optimisation, insight & measurement
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