Gary Gatyas Email Address

Kantar Health is a leading global healthcare consulting firm and trusted advisor to many of the worldUas leading pharmaceutical, biotech, and medical device and diagnostic companies. It combines evidence-based research capabilities with deep scientific, therapeutic and clinical knowledge, commercial development know-how, and brand and marketing expertise to help clients evaluate opportunities, launch products and maintain brand and market leadership. Kantar Health deeply understands the influence of patients, payers and physicians, especially as they relate to the performance and payment of medicines and the delivery of healthcare services. Our advisory services, built on a solid foundation of market research and data, span three areas critical to bringing new medicines and pharmaceutical products to market UO commercial development, clinical strategies and marketing effectiveness.

CAREER SUMMARYStrategic, results-driven communications and marketing leader with global experience who is passionate about delivering innovative marketing and communications programs that drive sales and revenue growth, progresses and protects brand reputation, and connects employees to the organization's culture.During my professional marketing career, I've successfully led the development of social and digital media, content marketing and publication strategies, growing market awareness and improving brand equity for the brands I've supported. My communications expertise is broad, spanning PR, media and employee relations where I've built strong, collaborative relationships with top tier journalists, helping connect media to the organization and position company leaders and subject matter experts as the 'go-to' resource on important industry issues. For employees, I've spearheaded and overseen the execution of several initiatives that have driven cultural change, energized employees and better connected them to the brand.My broad areas of marketing and communication expertise includes global brand strategy, corporate reputation management, content marketing, media relations, crisis management, employee engagement, executive communications and counsel, and SEO, web and digital.