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Director, Marketing Operations

InMoment is a cloud-based customer experience (CX) optimization platform that helps brands leverage customer stories to inform better business decisions, and create more valuable relationships with their customers. Through its Experience Hub, InMoment provides Voice of Customer (VoC), Social Reviews & Advocacy, and Employee Engagement solutions, as well as strategic guidance, support, and services to more than 350 brands in 95 countries.

Proven marketing pro with a history of building strong marketing teams that work collaboratively to deliver strategic and ROI-driven results. Experienced in growth, demand, content, brand, customer and partner marketing for start-ups to enterprise SaaS, in a wide range of industries. - Delivered 25% YoY growth in leads through strategic, creative, data-driven campaigns and managed the tech stack for optimization and reporting - Created partner/channel marketing programs that delivered incremental revenue to the business - Built editorial calendars aligned to customer journeys, thought leadership efforts, demand gen goals, and product launches; managed content development for all assets and reported on engagement metrics and attribution - Crafted and implemented customer marketing programs to increase retention, customer satisfaction and lifetime value - Built and optimized programs and teams to scale with the business Specialties: • Demand Generation / Growth Marketing • Customer Marketing • Customer Experience • Digital Marketing • Partner / Channel Marketing • Event Marketing • Account Based Marketing • Branding & Messaging • Integrated Marketing • Corporate Communications • Testing, Optimization & Reporting • Salesforce, Marketo, Hubspot, Wordpress, Google Analytics, LinkedIn Goal: Work with smart, fun, passionate people to effectively promote a cool business or service.