Maura McCarthy Email Address

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Key Results •Recommended and implemented website experience changes that resulted in an incremental increase of $18MM in revenue annually at Vistaprint •Led global overhaul for checkout including front and back end changes resulting in a 1% increase to conversion at Vistaprint •Increased mobile conversion rate for ecoATM/Gazelle by 25% through site performance enhancements •Increased annual contribution margin by $1.6MM through A/B testing wins at ecoATM/Gazelle •Exceeded revenue expectations for homepage redesign and saving payment information project by 11% and 74%, respectively at Vistaprint •Established enterprise-wide A/B testing program across 4 operating companies at Homesite Insurance