Kathryn Zakskorn Email Address

Director of Corporate Marketing Communications, B2B

Home Care Assistance of Ft. Lauderdale offers proprietary Cognitive Therapeutics Method(tm), a cognitive activities program based on cutting-edge scientific research, to improve care for clients (Fort Lauderdale, FL - October 6, 2016) Home Care...

Kathryn Allen is the Director of Marketing for TheKey where she currently leads the company's B2B marketing efforts, supporting 140 sales reps across North America. Kathryn has held various marketing roles within the organization (B2C, B2B and Brand Marketing), helping grow the company from 30 locations when she joined in 2010 to over 250 in the U.S., Canada, and Australia. She was part of the core team that successfully rebranded the company to TheKey, previously Home Care Assistance, in March 2022. As part of her role, she currently oversees B2B marketing for 30 independent brands and 25+ franchises in addition to the 200+ corporate locations that are part of the company's portfolio. Kathryn holds a B.S. in Human & Organizational Development with an emphasis on Leadership Effectiveness and Entrepreneurship from Vanderbilt University.