Chad Zenner Email Address

Vice President Marketing

GuideOne is the leading insurer of churches in the United States. Other Commercial products offered by GuideOne Insurance include insurance for private schools and colleges, and not-for-profit senior living communities. Our Personal Lines products include standard auto and homeowners. GuideOne agents also offer life, annuity, and income protection plans for individuals, as well as commercial entities.

I am a proven Executive Leader with extensive experience in capturing key characteristics of the organization and its products & services and effectively communicating that message through the application of diverse marketing strategies. I'm passionate about customers, marketing technology, and finding unique solutions for significant challenges. I have consistently excelled at online brand management, lead generation, and leveraging business partnerships. What sets me apart is my ability to align technology capabilities with marketing strategy and meet the needs of my customers, both internal and external. I Drive economic performance by leveraging e-commerce and marketing expertise and focusing on: Marketing Vision Innovation- I capture the essence of the organization and its products/services and effectively communicate that message through the application of diverse marketing strategies. Relationship Optimization – I create, develop and sustain key customer and vendor relationships. Ensures a high level of understanding, poised to improve the ability to identify and resolve challenges providing economic benefit to all stakeholders. Measuring Success – I use ongoing statistical analysis and determine the value of marketing strategies, identify trends in the marketplace and adapt programs based on information provided. Simplification – I take the complexity out of solutions in order to make them easier to understand and adapt by company and customers, more transferable to alternative uses, and faster to amend when required. “Man’s mind, once stretched by a new idea, never regains its original dimensions” ~ Oliver Wendell Holmes