Patricia Tiffany Email Address

Senior Vice President, Director of Marketing

A New York State chartered stock commercial bank insured by the Federal Deposit Insurance Corporation.

Results-oriented marketing executive with leadership experience to build, grow, or turnaround a business unit. Extensive Online and Direct Marketing media experience; segmentation and targeting strategy development to acquire, activate, and retain customers. Innovative leader that thrives in a fast-paced environment and enjoys managing people, projects, and processes. Specialties: marketing strategy development, new product development, product management, P&L management, talent management, online marketing, ecommerce, new customer acquisition, activation, and retention