Cece Liu Email Address

Brand Strategy Consultant

Esprit is a retail store which manufactures clothing, footwear, accessories, jewellery and housewares.

Driven, digital-native leader in marketing and branding with over 15 years experience driving revenue growth for both global and independent fashion, beauty, and lifestyle brands. Proven track record of strategizing, designing, and implementing 360-degree commercial initiatives both at agencies and in-house. A creative and consumer-focused tech futurist, with a passion for evolving shopper behaviors enabled by technology. Fluent, multi-lingual leadership across Western and Asian markets, including New York, Shanghai, Hong Kong, and Los Angeles.