Bret W Hagen Email Address

Director, Global Hardlines and Softlines NA

Diono is a world leader providing families an expanding line of safe, innovative and high quality juvenile products that exceed expectations at home or on the go. We transformed the car seat industry with the introduction of the Radian Car Seat, the first steel-reinforced folding car seat designed to make travel and storage more convenient than ever. Our products are offered through our retail partners in over 50 countries worldwide. \r\n\r\nWith more than a decade of experience, Diono continues a heritage of excellence that includes more than 50 International Awards from industry and consumer groups for safety and thoughtful design for car seats, travel and stroller accessories.\r\n\r\nDiono(r) is a privately held company headquartered in Sumner, WA with offices in Canada, Germany, Hong Kong, China, UK and France.

Accomplished, effective entrepreneurial leader with 20+ years of high-level experience in the Consumer Goods Industry developing innovative products, global sales plans, managing complex technical projects, negotiating key agreements, implementing/developing quality plans, streamlining timelines, sourcing products, and improving operational processes in highly competitive global markets. I have extensive experience negotiating, sourcing, and establishing manufacturing within European, Chinese and Taiwanese factories. Co-founder of two successful businesses with background in finance and success improving profitability. Maximizes brand strategy and sales programs, analytical tools, and product development processes by facilitating a collaborative approach with clients, vendors, stakeholders, business partners, executives, and cross-functional teams both locally and offshore. Expertise in: PRODUCT DEVELOPMENT: Creation & Innovation  Design  Brand Development  Brand Management  Licensing Negotiations  Process Improvements  Technical Compliance  Regulatory Testing OPERATIONS: Process Development  Goal Setting & Evaluation  Financial Planning & Analysis  Project Management  Annual Planning  Strategy PRODUCTION: Overseas Vendor Management & Sourcing  Planning  Implementation  Quality Control  Quality Assurance WORLDWIDE MANUFACTURING & DISTRIBUTION: Global Supply Chain Management  Logistics BUSINESS DEVELOPMENT: International & Domestic Sales  Marketing  Team Development  Partnership & Relationship Building  Performance Management  B2B, Retail, & e-Commerce  Consulting  Tradeshow and Event Planning  Marketing Surveys