Torsten George Email Address

Senior Director, Product Marketing

Provides unified identity services across data center, cloud and mobile environments that results in single sign-on for users and simplified identity infrastructure for IT. Its over 5,000 customers include Fortune 50 businesses and federal agencies.

I am a marketing leader with more than 20 years of global experience in promoting software and network equipment products. I am a visionary with superb technology and market foresight as well as a pragmatic strategist with a passion for implementation. Throughout my career I was assigned to a variety of marketing roles, ranging from senior product marketing manager to chief marketing officer / vice president of marketing. I am currently serving as vice president of global marketing at RiskSense, the world's leading provider of Pro-Active Cyber Risk Management solutions. My unmatched breadth and depth of knowledge across all marketing disciplines has enabled me to - drive turnaround and growth of companies by defining new markets, leapfrogging competition, aligning product portfolio with customer and market requirements, and augmenting product portfolio through technology or OEM partnerships; - define marketing programs that exceed expectations every time: from creative conception, budgeting, thought leadership, branding, and choosing mediums to measuring the results and realigning to freshen the concept with new customers; and - provide strategic partners, system integrators, distributors, and resellers with the products, programs, and technical support they need to thrive in an increasingly competitive marketplace. Created numerous award-winning partner programs that contributed to the financial success. Specialties: Industry Analysts Relations, Association Marketing, Branding, Advertising, Demand Creation, Direct Marketing, Field Marketing, Marketing Automation, Online Marketing, Sales Promotions, Sponsorships, Telemarketing, Thought Leadership, Event Management, IR, PR, SEO, Social Media, Website / Portal Design, Product Marketing, Go-to-Market, Market Analysis, Packaging, Positioning, Pricing, Product Launch, Product Planning, Sales Enablement, MDF / Co-Op Programs, Partner Marketing / Programs, Partner Recruitment, as well as Sales and Partner Training.