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Catherine Lucas Email Address

abcdef@bmj.com

Job Title

Product Marketing Manager

Company
The Bmj Evidence Centre

The BMJ Evidence Centre is a publishing company that provides medical information and services.

Bio

I am a customer focused Marketing Manager who has worked for over nine years in marketing, across industries. My wide breadth of experience covers multi-channel communications, loyalty campaigns and market research, however my real motivation lies in understanding audience need and behaviour. I love to identify actionable insight and apply it to influence strategic decisions. In my current role, as a Marketing Manager of medical journals at BMJ, I have proven experience in strategic marketing planning and budget management. It is my role to manage effective relationships with each journals' editorial board, medical society and senior management, to show the positive impact of marketing on the strategic development of the product and to influence new ideas. My experience covers a wide breadth of the marketing mix and activities are detailed below.

Last University
Went to University of Westminster, BA (Hons.) 1st Class, Business
Location
Based in London, United Kingdom.

Other people working at The Bmj Evidence Centre:

Sales*****@bmj.com
Julie HalfacreInternational Rights and Licensing Manager
Nick GrayHead of Key Media Accounts
Denise De La Rosa*********@bmj.com
Mitali WroczynskiDirector of Global Health
Claire LangfordAssociate Publisher
Nicole PoulinDigital Production Editor
Lauren JonesSenior Strategic Marketing Manager
Amy HiltonHead of Customer Marketing
Alex HooperHead of Platform and Operations
Andy TownsendLead Architect Data
David HutchesonI'm A Data Professional Who Delivers Transformative Strategies Enabling Organisations to Get Value From Their Data
Katherine TraverPublicity and Marketing Intern

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