Gordon Chan Email Address

Blurb Inc is an internet company that provides self-publishing, book publishing, book making, design portfolio, digital printing, print on demand, photo books.

SUMMARY OF QUALIFICATIONManagement> Over 6 years of marketing management, 7 years of project management and 9 years of retail management.> Managed and executed marketing programs for 108 stores in multiple states.> Managed and directed the development of employees, employee performance appraisals and counseled employees.> Managed all aspects of operations including Profit & Loss statements, operational status report, quarterly statements, employee management and inventory management.> Developed and planned operational and marketing budgets to controlled cost while generate new sales.> Created new sales leads through cross-selling products and services, and suggesting solutions to meet customer needs.TechnicalKnowledgeable of Software & Web packages: > Experienced in Sales Force, WebEx, Google Adwords, LinkedIn ads, Facebook Ads Manager, Yahoo! Search Marketing, Yahoo! Small Business, Microsoft AdCenter, WordPress, HTML & ad placement with shopping websites like Price Grabber, Shopzilla, Shopping.com, etc.> Adobe Photoshop, Illustrator, InDesign, Dreamweaver, Acrobat, Microsoft Office, Google Earth Pro & Google Drive.> Good understanding of online ad campaign metrics and analysis, including CPM, CPC, and CPA advertising models.Specialties: Marketing, advertising, project management, vendor management for niche industries.