Head of Marketing and Category Management UK and IRELAND
BIC's Global Website Homepage
I am a strong FMCG marketer with over 10 years experience in the industry. I am the current Head of Marketing at Bic UK and Ireland - a market leading manufacturer of stationery, razors and lighters. I have also previously worked at Frucor Beverages Ltd, a market-leading beverage company in New Zealand (part of the Suntory group) and Reckitt Benckiser, a household, personal care and healthcare manufacturer in the UK. I have worked on a number of local and global brands including Pepsi, Mountain Dew, 7Up, Appletiser and Air Wick. I have also been an industry expert / tutor for the NZ Marketing Association Certificate in Marketing. My main interests lie in strategic brand development (especially challenger brand strategy), delivering great communications and people management. Please - no cold calls from agencies. If we were included on a list that stated that we are looking for new agencies, please note - this is incorrect.
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