John Urban Email Address

Senior Product Marketing Manager

Biamp Systems is a leading provider of innovative, networked media systems that power the world's most sophisticated audio/video installations. The company is recognized worldwide for delivering high-quality products and backing each one with a commitment to exceptional customer service.

I’ve been an avid storyteller most of my life, which is why marketing is the perfect career for me. I constantly hone my abilities to communicate my message in the most compelling way possible. It could be the turn of a phrase in a book, or a camera shot in a TV show that’s impactful or well-staged. I relish telling effective stories in a variety of mediums and formats: blogs, emails, videos, interactive, print ads, brochureware, you name it. To ensure my message resonates with the audience, I regularly review the analytics to determine if any adjustments need to be made for improved performance. Did people read or watch it? Did they respond to my call to action or engage in some way? With the sheer volume of information people are ingesting every day, it’s exciting to try to stand out amongst the noise and get noticed.