BenQ Corporation is a consumer goods company that provides digital projectors, professional monitors, interactive large-format displays, and LED lighting.
A leader and team player, strategic and tactical, with a strong 32 years technology sales & marketing background in both B2B & B2C channels, combined with a strong commercial understanding including brand development, channel management, fiscal planning, & product/campaign development. Always passionate about ‘the product’ and the brands they represent with a full understanding of all levels of channel and consumer audiences, and how to reach them through both modern and traditional communication methods. Strong management and interpersonal skills coupled with a creative flair for design, production and strong technical ability has lead to gaining a strong and valuable skill-set. Brands previously employed by include, Creative Labs, BenQ, Scoot, & Ingram Micro. 50 words: marketing specialist, technology, brand equity, specialist, strategies, hub cultures, channels, European development, brand design & development, hands on, power detail, wine, italy, convertables, football, american cultures, partnership, asian technologies, internet, network, workplace technologies, collaboration Specialties: Brand Management, PR, Communications, B2C Marketing, B2B Marketing, e-marketing, Channel Marketing, DM, Database, Pan European Marketing,
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