Heather Flash Email Address

Beauty Industry Group, more commonly known as BIG, is a holding company that owns and operates businesses uniquely poised for success within the professional beauty industry. BIG products are sold and distributed in all of North America, Australia, and parts of Europe and Latin America. BIG is constantly on the lookout for beauty brands to acquire and for new venture opportunities within the beauty industry.

Marketing Growth Accelerator, Media & Tech Industries Heather sparks people and ideas into action. As a design thinker, she excels at re-positioning company resources --people, technology, products, content -- to drive sustainable growth. Heather champions great customer experience and transformational leadership. She splits her time between the mountains of Salt Lake City and the live music scene of Seattle. ______________________________ *Media Background Skilled media and direct marketing professional, who managed and negotiated $200M+ in media deals for Fortune 100 clients and partners such as Microsoft, Intel and Verizon. Later specialized in search engine marketing and mobile marketing for customer acquisition. *Analytics and Technical Background Recognized by executives and peers as the go-to person for bridging business with analytics and technology. Collaborator on behavioral and financial models that improve product market fit and increase revenue from predictive marketing. _______________________________ * Other Media Skills: - Mobile: UX, user acquisition, app search - Social: Monetized paid media for apps - Content: Editorial for best-selling authors - Video: Monetized live streaming mobile apps * Other Analytics and Technical Skills: - Designing predictive models - Extract data insights using Tableau and Excel - Basic SQL and Google Big Query - Third party analytics and migration: Google Analytics, Adobe, TUNE, Mixpanel - Basic HTML5 and CSS