Jan Willem Brands Email Address

Chief Product Officer

Barco n.v is an electrical/electronic manufacturing company that provides Display monitors, Projectors, Digital Cinema projectors, Control rooms, Video walls etc.

Seasoned manager offering 20+ years of global expertise in product-, program-, and project-management. Excels at managing innovation processes and motivating organizations to focus on customer needs. Technology innovator and change agent; influential communicator who strives to keep things simple, clear, and concise. Expertise in software/hardware/service product & technology road mapping, agile development, industrialization, and improving integral product margins. Solid understanding of international business practices (Europe, Asia, US). Fluent in English, German, and Dutch; basic skills in French and Japanese. MSc in Applied Physics. - Executed a product portfolio renewal of a distributed AVoIP software architecture for the 24/7 management of critical infrastructure - Drove the adoption of a strong UX focus and a shift to always-connected products - Rationalized an extensive product portfolio through a mix of divestments and new initiatives - Quadrupled ClickShare profits by innovations in product design, cost reduction and re-directed marketing spend - Successfully integrated a major acquisition - Managed Barco corporate R&D resulting in: 1. leadership in RGB laser projectors 2. leadership in Healthcare AVoIT for operating rooms 3. leadership in seamless LCD display walls 4. leadership in wireless content sharing - Restructured a multi-site R&D organisation and ensured a smooth transition of product development from Europe to Singapore & Shanghai - Developed an object-oriented CPU architecture & programming language for embedded processors - Liason between Panasonic & Philips to develop and launch the world's first MP3 player