Kyle Gaudreau Email Address

Director of Digital and Web Marketing

Anaplan is the planning cloud for Sales, Finance, Operations and HR.Their platform empowers users to plan, collaborate, and act in real time. Anaplan enables users to deploy easy-to-use applications to solve complex planning challenges across an organization.

I am passionate, data-driven digital marketer with over 9 years of experience in a wide range of marketing channels. I got my start developing my marketing chops with CRO, SEO, email, SEM (PPC) and analytics. While I have experience in many channels focused on demand generation, I am especially proficient with paid adverstising.Over the years I have been fortunate to work with clients ranging from small startups to Fortune 100 companies (budgets ranging from $5k to $3.5mm monthly) in verticals such as healthcare, air travel, financial lending, insurance, industrial technologies, and even selling gas pumps. I have especially enjoyed the challenge of developing revenue and profit focused paid acquisition strategies for B2B SaaS companies.While I love marketing, my true passion is in team and process development. I have 6+ years of experience managing and developing high performing teams in fast-paced environments. My approach is too focus on individual growth and optimizing work flows to ensure my teams can properly focus their time on deep work.I have extensive experience with channels and platforms such as Google AdWords, Bing Ads, Facebook, LinkedIn Ads, various DSPs, Marin Software, Tableau, and Google Analytics.