Global Marketing Communications Manager
Actuant Corporation is a $1.5B diversified industrial company with operations in more than 30 countries.
With the same surname of certain small town, I am a marketing professional with experience in developing strategic communication plans, leading global teams, and implementing digital and traditional marketing methods to support short and long term goals. A team player with excellent verbal and written communication skills, backed with a degree in Journalism. I currently serve Actuant Corporation’s Energy Segment covering the global brands of Hydratight, and Cortland Company.Achievements•Managed the re-branding of a global business to effectively represent the company and its products•Implemented CRM software program into business for enhanced sales and marketing tracking and analysis•Launched e-commerce business website•Developed partnerships with Google and Yahoo, contributing to 76% increase in web sales year-over-year, and increase of new customers of 48% year-over-yearHighlights•Comprehensive brand management•Budget control•Leadership and people management•Copywriting•Project management•Event and PR management•Creative marketing strategy•A global perspective•Strong analytical abilities and a high work ethic
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