John Mitzel Email Address

Marketing Professional

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Highly driven, forward-thinking, and customer-focused marketing leader highly skilled at identifying market trends and conceptualizing and executing targeted strategies to drive market expansion on domestic and international stages. Analyze existing offerings and customer behavior to lead effective messaging and product positioning. Dynamic, articulate communicator and team leader adept at forging productive relationships with internal and external managers, team members, and stakeholders. Rapidly and effectively master new concepts and technologies to drive entry into cutting-edge marketing areas, including freemium, mobile apps, cloud computing and SaaS. Conversant knowledge of Italian and Japanese Specialties: Global & Regional Strategies, Partnerships & Alliances, Product Development & Strategy, Channel & Online Marketing, Cross-functional Team Collaboration, New Business Development, P&L / Budget Management, Business Plan Development, ROI / Business Case Analysis, Brand / Product Positioning & Messaging, Key Messaging / Value Proposition, Market & Revenue Expansion, Market & Customer Analysis, Multimedia / Web / Traditional Campaigns, Contract Development & Negotiation, Dynamic Communication