Alex Sakaguchi Email Address

Marketing Leader Helping to Tell Better Stories

VERITAS Software, one of the 10 largest software companies in the world, is a leading provider of software and services to enable utility computing. In a utility computing model, IT resources are aligned with business needs, and business applications are delivered with optimal performance and availability on top of shared computing infrastructure, minimizing hardware, and labor costs. With 2004 revenue of $2.04 billion, VERITAS delivers products and services for data protection, storage & server management, high availability, and application performance management that are used by 99 percent of the Fortune 500.

I am a passionate marketer who thrives on tackling the biggest of challenges where innovative strategy and creativity are fundamental to success. I am most comfortable where ambiguity is the norm and established processes are scarce. I am most effective when there is a desire to take complex topics and turn them into compelling stories that drive a change in behavior. The teams I run are systematically held to a higher standard and consistently deliver bar-raising results.Currently, I work in tech, supporting a multi-billion dollar data management business for Veritas Technologies, and run the Global Cloud Solutions Marketing team. As a solutions marketing expert, I focus on story telling through targeted content leveraging digital marketing strategies. I am often used as a spokesperson for the business units/company I work for during media engagements, meetings with analysts, and of course, with customers and partners alike. Consistently, I am leveraged to build out executive keynote messaging and collateral for a variety of venues. Most often my work is crafted with the strategic IT buyer in mind where clear messages articulating business value are necessary. I am a perfectionist. I treat every situation as an opportunity to innovate and disrupt, but I do so while meeting time and business objectives. Status quo is an unacceptability on my teams or where I am involved.