Associate Vice President, Communications and Digital Media
The Boston Foundation, Understanding Boston. Don't just give - solve.
At the Boston Foundation, I am working to advance the missions of Greater Boston's nonprofits and create a vibrant Boston where people of all backgrounds can thrive. I rejoined the Foundation after three years exploring the future of organizations using online communities at the Community Roundtable, where I oversaw research into how for-profit and nonprofit organizations use online customer and employee communities to improve collaboration, customer service, innovation and more. Previously, at the Boston Foundation, I oversaw media relations and social media for the Foundation. Before that, I managed broadcast editorial production and special projects for more than a decade, before moving to digital and social media, where I led NECN's effort to establish and grow its video-driven website, as well as working with and training dozens of broadcast professionals in digital and social media best practices. Responsibilities included developing and implementing the NECN digital strategy, developing promotional and brand strategies for NECN.com on social media channels and integrating NECN's digital and broadcast .com promotions. In addition, I worked to develop numerous online contests, microsites and other promotions to support client initiatives on NECN and NECN.com for news and non-news programming. I also appeared on-air for NECN, with a daily segment on NECN's "Good Morning Live" to discuss the latest developments in technology and new media. -- Specialties: Research and writing, community management, media relations, public relations, web business strategy and development, editorial strategy and content, social media training and implementation, strategic planning, special project coordination, web/traditional media content coordination, workflow development, business development and client relationships
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